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RevOps – a game-changing strategy for exponential growth?

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RevOps - just another term to toss into the business buzzword salad? Maybe not. RevOps, short for Revenue Operations, is an innovative strategic approach geared towards aligning and optimising all revenue-producing functions within an organisation.

BusinessBrief August/September 2023 edition is now available!

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Read our exclusive cover story titled RevOps - a game-changing strategy for exponential growth? by Peter Ivanoff, Marketing Director, The Marketing Centre, plus a host of other topical management articles written by professionals, consultants and academics.

Beware growth for its own sake

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It’s a given that sub-Saharan Africa is the world’s fastest growing region in numerous industries, from music to cloud computing. Not so given is how to take advantage of this growth. The biggest hurdle facing any business expanding across the African continent is not only the geographic size of this market, but that it in fact comprises 50 markets.

Navigating change in a digital-first world

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Business leaders are facing an increasingly disruptive business environment, driven by supply chain constraints, critical skills shortages, hyperinflation, slowing economic growth, and persistent energy challenges, to name a few.

BOOK REVIEW | Flip Thinking

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Flip your mindset from problem-focused 'yes but' thinking into an opportunistic 'yes and' mentality using the Dutch art of flip thinking. This international bestseller introduces the power of flip thinking to transform stuck-in-the-mud, pessimistic 'yes, but' thinking into an inventive, curious 'yes, and' mindset.

REVIEW | Mate50 Pro puts Huawei on high road

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The new flagship from Huawei has both a premium look and feel, and features to math. It is not often one sees strategy in action when using a new device. Especially in a smartphone, the manufacturer’s underlying strategy is usually teased out in specifications and software adaptations.

Embracing the new currency of brands – purpose!

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Most brands understand that the new world is here, and they need to adapt their strategies to be relevant and sustainable. More and more data prove purpose is good for business and should be the nucleus of any business and brand strategy.

Suits & Sneakers – a millennial perspective on workplace leadership

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Throughout the business world, old assumptions about what makes a good leader and what success in the workplace looks like are being discarded. As Gen Z and Millennials - loosely defined as those born between the early 1980s and early 2000s - continue to advance up the career ladder, their distinctly different outlook on work and life is changing age-old notions of success and leadership.

Consequence adjustment

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The ANC government continues to ride roughshod over the interests of the country without consequence. All their opponents in politics, in business, in churches, and in civil society, wail and weep without noticeable effect. Ramaphosa and his minions are masters of realpolitik - how to prevail over all opposition, how to pull the levers of influence, how to whisper veiled threats in the right ears.

BOOK REVIEW | Who Do We Become?

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In Who Do We Become?, John maps out our strange, new world and lays down a path to reframe our thinking, to recognise our discomfort, to survive and thrive. Infused with empathy and personal anecdote, the book is divided into three sections.

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