Intent in marketing – are brands wasting millions on content?
In today’s hyper-digital world, content is everywhere. Brands are producing more than ever before – videos, blogs, reels, emails, podcasts, you name it. Yet the question we need to be asking is: is any of it working? This is a question people ask often. The answer? Not always.
Crowned the friendliest in the world – what SA’s reputation tells...
South Africa has been crowned the friendliest country in the world in a recent global study by international money transfer service Remitly. Now isn’t that some incredibly positive news that we can all do with! While this news has been met with both celebration and scepticism, it raises a powerful question: What does this kind of international recognition mean for South Africa’s reputation?
Stop Waiting Start Investing
Stop Waiting Start Investing is a timeless guide to help you build long term wealth using the stock market with only 10 minutes of work. Are you a complete beginner to investing, and have no idea where to begin? Are you already investing but unsure if you're following the right approach? Does the idea of trying to invest for your future make you nervous? Do you want to learn how to start investing, following a passive, simple, automated approach? If you answered yes to any of these questions, then this is the book for you.
Tax Freedom Day 16 May 2025 – paying for bloated SA...
We have announced 16 May 2025 as this year’s Tax Freedom Day: the moment when hardworking South Africans finally stop toiling to pay their taxes, and start earning for themselves. We have marked this day since 1997 to shine a light on the tax burden shouldered by ordinary taxpayers. Tax Freedom Day on 16 May means that the average South African has laboured 136 days – over a third of the year – to fund government spending.
New benchmark guidelines for adventure tourism
Industry-wide collaboration has led to the publication of new and updated safety standards and toolkits. This is part of a broader vision to position the region as the ultimate adventure destination. We have launched a new toolkit and five category-specific Codes of Good Practice. This marks another milestone in the industry's journey towards global best practices and enhanced safety standards.