Mastering the Craft of Growth
By Jason Goldberg
Are you ready to scale your business but not entirely sure how? Then Jason Goldberg’s book, The Art of Scale, is what you need.
The art of scaling a business
Tailored for scale-ups in the tricky 10 to 200 headcount zone, and catering for the important differences faced by emerging market businesses, this comprehensive guide demystifies the obstacles to scale, the path to scale, the science of scale, and the art of scale, giving you the practical toolkit you need.
The book is divided into six parts:
- Part 1 – The science of scaling a business
- Part 2 – The Art of Strategy
- Part 3 – The Art of Team
- Part 4 – The Art of Execution
- Part 5 – The Art of Money
- Part 6 – The Art of Scale-Up Leadership
With real-world stories woven throughout, this book is an engaging, practical guide that invites you to dive in and immediately start applying what you learn. Coupled with over 50 free online tools, this scale-up guide is what you need to grow with confidence and clarity, armed with the proven principles and tools you need to turn your vision into a reality.
About the author
Jason Goldberg, a pioneering South African entrepreneur, has spent two decades scaling businesses by providing essential funding, expertise, and strategic support.
Jason has a post-graduate degree in Sustainable Development. He has worked as an Electrical Engineer and as a strategy consultant at Bain & Company. Jason has relentlessly pursued scalable solutions to combat poverty. This drive led him to establish Edge Growth in 2007, a firm dedicated to creating quality livelihoods and fostering impactful growth in Africa by scaling small businesses. Edge Growth has collaborated with leading multinational corporations to fund and support thousands of small enterprises.
Most recently, Jason launched Edge Growth’s ‘Art of Scale’ brand, extending Edge’s scale-up support ecosystem (platform, content, and coaching) onto the global stage.
- PUBLISHER | Tracey McDonald Publishers |
- ISBN | 978-1-0672288-4-2 |
- Recommended Retail Price | R370.00 |
- Classification | Business & Entrepreneurship |
For more information | Janine Daniel | +27 (0)83 327 3393 | mail me |
