Why women are better investors than men

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Roger Eskinazi | Managing Partner | Tickmill South Africa | mail me |


Despite great strides being made towards shaping a more diverse and equitable future for the world of investment, many women still underestimate their abilities. A growing body of research, however, suggests that women’s natural traits may in fact put them at a significant advantage compared to their male counterparts.

Women’s wealth and decision-making power is growing, and so is their unique investing potential. Women investors are up against a barrage of challenges – the gender pay gap, access to capital, apprehension and insufficient time stand in the way of many wanting to enter the market. Those who do succeed in overcoming these hurdles, however, have a higher chance of reaping better returns than men.

To this point, the most recent study by Fidelity found that women investors outperform men by 40 basis points. Further research conducted by the University of California, Berkeley found a larger difference of almost 1%. While this difference may seem marginal, the long-term effect of compound interest can significantly amplify these gains over time.

The relative success of women investors in comparison to men can be attributed in part to their unique character and key differences in how they make investment decisions. Collectively, these inherent qualities make a strong case for more women to invest in becoming financially literate, developing their confidence and actively engaging in planning for a financially secure future.

The conservative approach

Data collated by financial services company, Wells Fargo found that women tend to be more conservative in their approach to investing. Contrastingly, men are more aggressive in their approach (55%) as opposed to women (39%). This intrinsically more conservative approach helps women to consider their options more carefully and conduct more thorough research before making investment decisions.

Being more conservative as an investor often proves to be more beneficial than adopting an aggressive approach due to several key reasons.

Conservative investors tend to prioritise capital preservation and steady growth over high-risk, high-reward strategies. This approach can minimise the likelihood of significant losses, providing more stability and predictability in an investment portfolio.

Less impulsivity equals more informed decisions

One of the biggest downfalls that even the most experienced investors fall prey to is impulsivity. During times of market volatility, sudden market corrections or unexpected price fluctuations, investors can experience high levels of fear. Likewise, during times of high profit, investors are prone to feelings of greed.

Both these emotions can lead to investors making hasty, impulsive and emotionally driven decisions that could be ill-timed and underinformed. Women, as research suggests, are less prone to impulsivity.

Fidelity found that in times of market volatility, 51% of women choose not to respond, as opposed to only 43% of men. These findings are indicative of women’s tendency to be more consistent in their approach to investing and therefore more likely to follow their trading plan, despite untimely events. In the long-term, this consistency could play a pivotal role in helping women build financial resilience.

A balanced take on risk versus reward

Male investors, who historically have enjoyed higher levels of financial literacy and specialist education, are known to be more confident in their abilities that women. This has been confirmed by numerous studies, including that of behavioural finance research experts, Brad Barber and Terrance Odean. Their research revealed that men are more prone to being overconfident – a trait that has been attributed to their underperformance.

This is one of the defining characteristics that gives women an edge over men. Women, being naturally more cautious, are often more balanced in the way in which they think about risk. They therefore tend to be better at weighing up the potential for risk and reward in more realistic terms. Striking this delicate balance is central to an investor’s success.

Impact-minded investment decisions

Women investors are also more likely to invest in instruments and companies that have a positive impact on society.

Investment banking firm, BNY Mellon found that if women invested at the same rate as men, this would result in an additional $1.87 trillion worth of socially responsible investment every year. This is illustrative of the fact that women tend to be more socially aware.

Many fulfil the role of primary caregiver in their families and communities and are therefore more inclined to think of the impact their financial decisions will make on those whose lives they affect, as opposed to being more interested in personal gain.

Bigger-picture thinking

Building a profitable investment portfolio relies on being able to consider the long-term implications of decisions made today. The most savvy investors are those who avoid the trap of short-term thinking and ensure that their choices align with their broader financial goals.

Women are bigger-picture thinkers who consider their present circumstances and immediate rewards as well as what it will mean in the long run. This is key to building a well-diversified portfolio that can stand the test of time and capitalise on compound growth. This approach not only minimises the risks associated with impulsive trading but also enhances the potential for sustainable wealth accumulation and financial security in the future.



Related FAQs: Why women investors outperform their male counterparts

Q: What are the reasons why women are better investors than men?

A: There are several reasons why women make better investors than men, including their tendency to conduct more research, be more patient and take a long-term perspective when it comes to investing. Studies have found that women outperform men in investment performance.

Q: How do female investors behave differently to their male counterparts?

A: Female investors often exhibit different behaviours compared to their male counterparts. Women tend to hold onto their investments longer and are less likely to trade frequently, which can lead to better long-term returns. This conservative approach helps avoid rash investment decisions often seen in male investors.

Q: Why are women less likely to invest compared to men?

A: Women are often less likely to invest due to various factors, such as lower confidence in their financial skills and a lack of access to financial advice. Societal norms and expectations may also play a role in women’s reluctance to engage in investing compared to their male counterparts.

Q: What percentage of women actively participate in investing?

A: The percentage of women who actively participate in investing has been increasing over the years, but it still lags behind men. Recent studies suggest that while more women are becoming investors, significant gaps still exist in comparison to male investors.

Q: What are 4 reasons why women make better investors?

A: Four reasons why women make better investors include their diligent research habits, less frequent trading, a focus on long-term gains and a lower tendency to let emotions dictate their investment decisions. These traits contribute to their overall success in the stock market.

Q: How do women outperform men in investment scenarios?

A: Studies have shown that women outperform men in investment scenarios primarily because they adopt a more strategic approach. Women are less likely to engage in high-risk trading and instead focus on making informed decisions that lead to sustainable growth over time.

Q: What financial advice should female investors consider?

A: Female investors should consider seeking financial advice that emphasises long-term strategies, diversification and risk management. It’s important for women to build confidence in their investment abilities and to understand that their unique investment styles can lead to successful outcomes.

Q: Why do women tend to hold investments for longer periods?

A: Women tend to hold investments for longer periods because they typically prioritise stability and long-term growth over quick returns. This patient approach allows them to ride out market fluctuations and ultimately achieve better financial results.



 



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