Tag: social media
The post humour society
It’s the era of living in fear of saying the wrong thing at the wrong time. So be prepared as the history of reputational damage is littered with the debris of bad choices, poorly worded tweets and terrible articles.
BusinessBrief December/January 2017/18 edition is now available!
Read our exclusive cover story entitled THE ART OF POSTING - ARE YOU BREACHING COPYRIGHT? by Hugh Melamdowitz, Partner, Spoor & Fisher as well as a host of other topical management articles written by professionals, consultants and academics in the December/January 2017/18 edition of BusinessBrief.
Big data for human behavior
Hulya Balikci | Online Reputation Manager | NATIVE VML| hulya.balikci@native.co.za | www.vml.com |
“Big Data” has became a popular term recently and it refers to the huge...
Capturing the Generation Z opportunity?
Rachel Thompson | Insights Director | GfK South Africa | rachel.thompson@gfk.com | www.gfk.com/en-za/ |
South Africa has a youthful population, with more than 66% of...
Fake news: How it is created
Anvee Alderton | Channel Manager | Trend Micro | Anvee_Alderton@trendmicro.com | www.trendmicro.com |
The past few years have seen a flood of fake news articles...
Market mobile for Africa!
Mobile is outpacing traditional marketing channels. It is happening now! Should marketers adopt this medium?
Given the mobile phone’s central role in people’s lives, it’s worth asking whether brands and agencies in Africa are investing enough in mobile advertising and marketing.
10 hot consumer trends for 2017
Ericsson Consumer Lab releases the sixth edition of its annual trend report The 10 Hot Consumer Trends for 2017 and beyond.
Ericsson surveyed 7...
CUSTOMER MANAGEMENT IN 2017
The most ridiculous phrase in the English language is ‘the foreseeable future’. You can’t foresee it. What you can do is monitor trends that,...
