Tag: data analytics

Bank hackers, email phishing scams and identity theft are synonymous with fraud in the financial sector. According to a statement by the South African Banking Risk Information Centre (SABRIC), more than R 800 million were lost over the last couple of years in South Africa due to fraud.

2020 looks set to be an epic fight for survival as numerous socio-economic factors come into play that will further challenge businesses and their ability to achieve greater levels of customer satisfaction in a bid to retain and grow their customer base – from a looming recession, abysmal economic growth figures, political uncertainty and a disastrous return of load shedding.

We have unveiled 10 bold predictions about the technology shaping how passengers will move through the airport of the future, based on unique insights, driving industry forces and emerging technologies. The airport experience has morphed dramatically in the past 10 years with the introduction of biometric security, mobile check-in, and baggage tracking. And there is much more to come.

Terms like 'hyper personalisation' and 'micro moments' are more than just trendy buzzwords. Rather, they are important concepts set to disrupt and define digital marketing in 2020 and beyond. A closer look at these and other trends reveal where marketers need to be spending their time, effort and budget in the year ahead.

Digital innovation is accelerating in South Africa - from call centres using chatbots and automatic transcription to improve customer service, to financial advisors harnessing machine learning and data analytics, rapidly matching client and solution, and emerging use cases of Internet of Things (IoT) sensors and AR/VR training in the mining and manufacturing sectors.  

Customer Experience (CX) has become a global buzzword, since it was identified as a key opportunity for growth in any business. Research proves that customers no longer base loyalty primarily on price or product, instead they stay loyal to companies because of the experience they have with them.

In today’s digitally powered business ecosystem, data has become the lifeblood of every forward-thinking, successful enterprise. More specifically, data analytics (the key information gleaned from volumes of data) is now the primary weaponry that enables business leaders to outsmart their competition. And in such a highly disruptive, cutthroat business sphere, every bit of smart weaponry counts!

In manufacturing, the rise of ‘smart factories’ has re-invented the way factories operate, leveraging data, analytics and ‘connected everything’ to enable unprecedented levels of automation and optimisation.