Tag: data analytics

Today, Artificial Intelligence has the ability to automate white-collar work, in a shift many are calling the 'fourth industrial revolution'. Industry experts Pascal Bornet, Ian Barkin and Jochen Wirtz are at the helm of this Hyperautomation. In their new book, the team lays out what the future might look like.

Artificial Intelligence (AI), Machine Learning (ML), and Advanced Analytics have become hot buzzwords in the business world. But for many business analysts and business owners they are nothing more than that – just words. Many companies feel an urgent need to apply these concepts but are at a loss as to how and where to implement them, and what true value can be gained.

As lockdown restrictions ease slightly in South Africa and some economic activities resume, the logistics and transport sector is likely to become a centre point of the 'new normal' as consumers increasingly shift to remote shopping.

At the start of 2020, the South African economy was already on the back foot. GDP shrank 1.4% quarter-on-quarter in Q4 of 2019, following a contraction of 0.8% in Q3. That was even before COVID-19 had arrived. The Moody’s, Fitch and S&P rating agency downgrades in March and April all signalled that the South African economy is in for a rough time over the next year at least.

Marketing ultimately drives the sales of any business. Without it, many companies wouldn’t sell their products or services and wouldn’t survive in a highly competitive environment. By empowering organisations to reach their target audience, marketing has become a modern-day business essential, particularly in trying times.

It is commonly understood that security – or specifically cybersecurity in the modern-day organisation – is everyone’s responsibility, but what does that mean?In the same way as fiscal discipline is managed today, security can and should be connected to the very fabric of the business.

South Africa’s telecommunications (telcos) companies need to rapidly evolve by adding additional services for a new mobile working and learning world in order to stay relevant and profitable.  Their legacy business model of telcos which has long sold data and SMS packages to consumers, is no longer enough on its own - a fact that has been brought into stark relief throughout the lockdown period. 

To leverage data and automated communications, marketers have to embrace responsible personalisation. With consumers and businesses alike becoming ever more dependent on digital products, services and partnerships, our digital footprints are growing exponentially.

We have released the latest 2019 South African Customer Satisfaction Index for Short-Term Insurance. There is a fallacy across many businesses that digital transformation and customer experience and satisfaction are interchangeable. They are not. 

Digital disruption has clearly hit the banking industry hard across the globe. The first decade of the 21st century initiated enormous change in the way financial institutions operate and this has only accelerated over the years leading up to the current 4th Industrial Revolution (4IR).