Tag: customer satisfaction
Refocusing CX in 2024 – key areas
In today’s rapidly evolving market, customer experience (CX) is a battleground for companies vying to secure a competitive edge. Globally, evidence of the unequivocal correlation between CX and a company’s financial performance is widely understood.
Location intelligence is the secret weapon of data-driven banking
Geographic information systems (GIS) are transforming banking by integrating location-based insights with customer relationship management (CRM) tools. New technologies are rapidly reshaping the banking sector, signalling a shift from traditional, branch-centric models to a more data-driven, customer-centric approach.
The power of consent – putting you in control
In today's ever-evolving digital landscape, the concept of consumer consent has taken centre stage for companies. Gone are the days when consent was assumed; today, the control is firmly in the hands of the consumer. For those companies who handle consumer data, consent has to be a priority.
How the correct use of AI brings value to a CX...
During discussions with several of our contact centre customers, the topic of Artificial Intelligence (AI) and its impact on call centres and customer experience (CX), strategies is often raised. Various articles have been published relating to AI, machine learning (ML) and bots replacing humans in contact centres, focusing on the advantages that AI brings when compared to having people servicing customers and more.
Are retailers ready for Black Friday?
With Black Friday around the corner, South African retailers are gearing up for one of the busiest shopping days of the year. Unfortunately, most are ignoring a vital element in ensuring they are ready for the influx of shoppers. Black Friday and Cyber Monday have become staples of the South African calendar, with shoppers spending billions of Rands on deals.
More customer touchpoints can foster insurance personalisation
The evolution of consumer expectations in the insurance industry is reshaping the traditional insurer-customer dynamic. Customers are no longer satisfied with a one-size-fits-all approach; they are looking for a more personalised, meaningful, and continuous engagement with their insurance providers.
Dynamic pricing – a potential paradigm shift for insurers & customers...
Auto insurance is leading the charge with the adoption of dynamic pricing, which entails developing policies that are more cost-effective for low-risk customers and using a different premium model for high-risk policyholders. There is significant potential for life and health insurers to capitalise on this momentum and embrace this model within subsets of their product offerings.
The power of a customer-centric partner ecosystem
In today's rapidly evolving digital business landscape, customers are raising the bar for their partners and vendors. Customers no longer settle for basic support; instead, they demand effective assistance to expedite their digital transformation and overcome industry-specific challenges. As these projects become more intricate, it's clear that no single provider can cover all bases.
Poor data maintenance leads to data ‘load shedding’
Data integrity, security, and availability are vital aspects to consider whether it pertains to personal information, business records, or research data. However, many individuals and organisations often neglect the importance of data maintenance, which can lead to data ‘load shedding’, a term used to describe the loss, corruption, or unavailability of data due to poor data management practices.
How to ensure a robust return on big data investment
In this digital age, big data is no longer just a trendy term. Businesses of all sizes are pouring resources into big data projects to make smarter decisions, deliver personalised customer experiences, and accelerate innovation.































