Tag: consumers

Today, rewards programmes are nothing extraordinary. Over the years we’ve seen an increased uptake in various programmes. And as consumers get savvier about how...

"For the first time since the BDSI began in 2013, the average real disposable salaries declined for eight consecutive months in a row on...

As the digital industry, we are the custodians of change. We introduce the tools that have the potential to bring exponential levels of growth, efficiency and engagement to our businesses. However, digital alone is not the cure-all for every business problem. In order for digital to succeed in today’s climate, it has to be keenly focused on consumer and employee needs.

Trust among the online South Africa population in three of the four mainstream institutions of government, media and business is in decline. The fourth institution, non-government organisations (NGOs) saw no change. The Edelman Trust Barometer is in its 17th year, with South Africa being included in the global survey each year since 2014.

"With several economists of the opinion that the price of petrol and the fuel levy will continue to rise this year, the knock-on impact...

Ericsson Consumer Lab releases the sixth edition of its annual trend report The 10 Hot Consumer Trends for 2017 and beyond. Ericsson surveyed 7...

The most ridiculous phrase in the English language is ‘the foreseeable future’. You can’t foresee it. What you can do is monitor trends that,...

Although the FNB/BER Consumer Confidence Index (CCI) recovered to -3 in 3Q2016, consumer sentiment remained well below the long-term average reading of +4 for...

With 98% of South African consumers owning a mobile connected device that opens the window to them engaging in activities such as banking, shopping...

Sales and marketing have been playing broken telephone. Traditionally, marketing campaigns ended with delivering leads to client – and that’s where the action stopped....