Tag: consumers
BUSINESS TELECOMS PROS AND CONS
When it comes to reliable and cost-effective business connectivity, can independent telecoms service providers give the big guys a run for their money?
Jarryd...
CAN RETAILERS STAY AHEAD?
There is a retail evolution where mass market, ‘one size fits all’ strategies no longer cut it and bigger retail stores are not perceived...
GROWTH FIGURES DEMAND INVESTOR STAYING POWER
The 3rd Edition of Nielsen’s Africa Prospects Indicator (APi) Report shows that for Africa; 2016 is proving to be ‘The Year of Change’ with...
Future shape of Africa’s entertainment and media industry
The Internet, video games, television, and filmed entertainment segments of sub-Saharan Africa’s entertainment and media industry are projected to continue to grow, but the publishing industry is having to work very hard to make any headway, according to PwC’s (www.PwC.com) Entertainment and media outlook: 2016 – 2020 report (South Africa – Nigeria – Kenya).
INSURANCE KEY TO GROWTH
The insurance sector plays a fundamental role in South Africa’s economic growth.
Lloyd’s research shows that just a 1% increase in insurance penetration leads...
RECESSIONARY BRAND BUILDING?
Marketers are facing challenging decisions and trade-offs when it comes to building and sustaining their brands during these recessionary times.
South Africa is teetering on...
CUSTOMER EXPERIENCE A TWO-WAY STREET
Customer experience management has traditionally been about customers being able to rate a business based on their interaction, or a business gathering information to...
MARKETING TO AFRICA’S YOUTH: FLY OR FAIL
Today’s youth have a voice and are not scared to use it.
The problem is we’re not listening.
We should be. The global youth market...
CONNECTING THE ALWAYS-MOBILE BANK
As a mobile-centric hub, Africa has the capability to approach banking in a whole new manner.
In fact, today very few Africans have access...
BOOST SALES BY BUYING LOCAL!
Simon Colman - Head of Commercial Liability Underwriting, SHA Specialist Underwriters, and Dr Ivor Blumenthal, discuss how future of the South African economy is...






























