Tag: Africa

Dr Adriana Marais | Head of Innovation | SAP Africa | mail me | For theoretical physicist and aspiring Martian, Dr Adriana Marais, a chance meeting...

John Brand | Consultant | Bowmans | john.brand@bowmanslaw.com | www.bowmanslaw.com | South Africa must bridge the dispute resolution gap or risk further investor disenchantment. It is...

Africa has earned an unfair reputation of being a haven for money laundering and terror financing activity. There’s good reason for this. Africa has...

Imagine that you woke up this morning to the news that Jacob Zuma and Donald Trump had both just announced their resignations as President and that Robert Mugabe has been declared unfit to lead Zimbabwe! Now think of who you would choose to lead? More importantly, what qualities should the next leader have?

South African higher education students have for the years 2015 and 2016 stood up to demand not only a free education but a decolonised,...

The future of business is in the cloud. That is the message from global analysts as the latest IT sales figures show a marked shift away from hardware. The shift to cloud services and other Digital Business solutions has slashed Gartner's global IT spending growth forecasts by half: a cut of $67bn for this year alone, with data centre growth predicted at a modest 0.3% in 2017.

Mobile is outpacing traditional marketing channels. It is happening now! Should marketers adopt this medium? Given the mobile phone’s central role in people’s lives, it’s worth asking whether brands and agencies in Africa are investing enough in mobile advertising and marketing.

The dawn of the Fourth Industrial Revolution is here. Sthe Shabangu, Lead: Public Relations, Public Affairs and Corporate Citizenship, Samsung Africa asks whether we are doing enough to ensure Africa is ready. Africa is standing before a small window of opportunity to grow future-ready leaders equipped to take on a new era of industry.

People are often heard describing products and services coming out of Africa as African. For those who have been lucky enough to have travelled the continent you’d understand the problems that come with blanket branding or making the secondary branding your primary branding. Africa is made up of 54 countries. So when someone says that something is uniquely African, isn’t that labelling a bit too loose? And shouldn’t the African theme be secondary or better yet a tertiary reference from a nomenclature perspective?

Many African businesses are grappling with the challenges posed by digitalisation as fears mount of the "rise of the machine” and its consequent impact on jobs and growth. However, this myopic view of the future comes with a significant risk as it overlooks the real economic value that digitally driven industry initiatives will bring to growth, development, jobs and society at large.