BOOK REVIEW | The Awareness Effect


Elevating the Power of Shaping your Experiences

By Lerato Gunguluza

The Awareness Effect has been chosen for the Exclusive Books Recommended Reading promotion for February 2021.

Our purposeful awareness enables us to consciously steer our choices and orchestrate the nature of our life experiences as we tap into the universal mind.

The art of shaping our experiences

In The Awareness Effect, the author uncovers the components that allow us to direct and drive the reality we produce in our lives. Introduced in the pages within, is the four-phase approach, an awareness tool we can utilise as we fine-tune the art of shaping our experiences.

Many have paid lip service to the adage ‘Your attitude determines your altitude’. This book is a departure from the norm – it shows you how you can sink or swim, purely on the basis of what you choose to occupy your thoughts with.

– Don Makatile, Literary Journalist

Lerato’s clear, concise way of explaining how we each craft our individual life experiences is incredibly enlightening. Each time I read this book, I have anew ‘Aha!’ moment. Her practical examples make it easy for anyone to see how to apply these principles and deal better with the situations in which they find themselves.

– Sheena Carnie, Fresh Eyes Editor

It’s profound. It’s powerful. It’s a revelation. It requires a ‘read-reflect-reset’ approach.

– Mlu Mathonsi, Corporate Executive and Life Coach

About the author

Lerato is an entrepreneur, life coach and social scientist. Born in Port Elizabeth, South Africa, she later moved to Pretoria, where she currently lives with her family.

After working for various private and public sector organisations, in 2008 she founded an executive search company which has since expanded to include leadership coaching. She has also been involved in several business projects including start-up ventures and is an alumna of the Fortune 500/Vital Voices businesswomen mentoring programme.

She completed her Bachelor of Social Science degree at the University of Cape Town in 1993 after securing a bursary to support her studies. In 1999, she enrolled to study a Master of Business Administration (MBA) degree at the University of West London, in association with the Milpark Business School, and completed this postgraduate degree in 2001, with a focus on organisational change management strategies.

  • PUBLISHER | Kwarts Publishers |
  • ISBN | 978-1-77605-654-5 |
  • Recommended Retail Price | R250.00 |
  • Classification | Inspiration |

For more information | Helen Holyoake | Helco Promotions | +27 (0)82 452 9488 mail me | 



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