How to obliterate obstacles and triumph over impossible adversity
By Richard Wright
‘The only thing in life that you have 100 per cent control over are the thoughts in your head. When your thoughts are centred around the very essence of your purpose, and the meaning of your life, you unleash immeasurable power.’
In 2016 Richard Wright was confronted with a diagnosis of rare pituitary cancer, a disease about which little is known, other than that it is usually terminal.
In attempting to deal with this bleak knowledge, Richard defined what mattered most in his life, his true purpose, which was ensuring that his two young daughters would not have to grow up without their dad.
Understanding his life purpose, he focused on overcoming the seemingly insurmountable challenges and obstacles that faced him, using the sheer power of his mind.
Ironman races
Ongoing research into what the human mind is capable of, and sheer grit and determination, enabled him to complete four full Ironman races while undergoing stringent cancer treatment, with his daughters cheering him on.
An Ironman race consists of a 3.8-kilometre swim, followed by a 180-kilometre cycle and then a full marathon, a 42.2-kilometre run. Athletes have 17 hours in which to complete the demanding ultra-endurance event and are not permitted outside assistance during the race.
Richard’s story, told with raw honesty, humility and humour, proves that discomfort sparks tremendous achievement, especially when linked to our sense of purpose. It is a profound story of passion and endurance but, above all, it is a story that will resonate deeply with everyone.
“What Richard has done with The Power of Purpose is nothing short of a gift. A modern-day Man’s Search for Meaning.“
– Bronwyn Williams, Futurist, Trend Analyst, Economist
“His ability to push his mind and body to astonishing human extremes in the darkest depths of adversity gives us an engaging read which will leave you with a bright, fresh and revived way of thinking. His is a story that deserves to be told and, once read, like the man himself, is impossible to forget.“
– Anna Gibbons-Hick, Head of Digital Marketing, Valkyrie Support Services Ltd, UK
About the author
Richard Wright is a renowned international speaker, sales guru and successful entrepreneur. Richard is a three-time, stage-four brain cancer survivor who overcame all the odds of beating cancer while competing in some of the world’s toughest endurance events, including four Ironman triathlons. The Power of Purpose is his first book.
- PUBLISHER | Tracey McDonald Publishers |
- ISBN | 978-1-990931-59-8 |
- Recommended Retail Price | R275.00 |
- Classification | Business, Inspiration, Sport |
For more information | Janine Daniel | +27 (0)83 327 3393 | mail me |
