Tag: loyalty

Forget outdated consumer demographics and marketing personas. Even knowing your customers’ names and preferences is no longer enough. According to a Marketing & Sales Practice report by McKinsey, 71% of consumers now expect personalisation. This expectation raises the bar for customer retention and engagement.

It has become increasingly challenging to meet consumer demand for accessible data. This challenge is changing the shape of service delivery and innovation in 2025. In the first quarter of 2024, one user consumed 411.4 terabytes of data. According to MTN, the average contracted user consumes around 21.9 gigabytes of data every month.

The experiences of frontline workers are reshaping how companies handle employee engagement, communication and empowerment in a time where work is becoming more dispersed.

Brothers Carl and Roy Opgard have succeeded in life. Or at least they’ve had as much success as is possible in a small town like Os, where they've killed their way to the top. Carl manages the swanky spa hotel, while Roy has made ambitious plans for an amusement park.

South Africa’s automotive sector has seen a steady downshift in sales with a year-on-year decline for the fourth consecutive year due to inflation, high levels of debt, a rising cost of living and unpredictable fuel hikes forcing consumers to tighten their purse strings.

In the bustling world of hospitality, each guest arrives with a unique set of expectations, preferences, and desires. I've had the privilege of witnessing firsthand how technology has transformed the landscape of personalised guest experiences, ushering in a new era of innovation and connection.

In today's rapidly evolving digital business landscape, customers are raising the bar for their partners and vendors. Customers no longer settle for basic support; instead, they demand effective assistance to expedite their digital transformation and overcome industry-specific challenges. As these projects become more intricate, it's clear that no single provider can cover all bases.

For years we’ve been advised to fake it until we make in business when what we actually should be focusing is simply being our most authentic selves which, in the long run, is far more sustainable than false confidence and it will always reap rewards at the end of the day.

Building a resilient mindset is key to survival. The COVID-19 pandemic has brought unprecedented challenges to the world of business, and for entrepreneurs, the ability to adapt and bounce back from setbacks has never been more important.

We’ve all heard it before: Never skip breakfast! From the nutrition experts to our colleagues over morning coffee, we hear that we need to Get it All this morning so that we can Have It All today.