Tag: creativity
Building authentic workplace connections
Building authentic workplace connections is so important for creating resilient teams to thrive in today’s dynamic and collaborative workplace. As we emerge from the profound disruptions of the past few years, the need for genuine connections is clear.
AI risks for children – balancing benefits and challenges
Artificial intelligence (AI) risks for children encompass privacy concerns, over-trust, misinformation and psychological effects, highlighting the need for careful oversight. It is challenging to maximise AI’s benefits for children’s education and growth while ensuring their privacy, healthy development and well-being.
Complexity over shortcuts – are silver bullets only for werewolves?
Embracing complex strategies over silver bullets is the key to sustainable business growth, as quick fixes often fail to address underlying challenges. Magical catch-all solutions that solve every business problem simply don’t exist. It’s time businesses lean into complexity instead of fearing it.
MBA and DBA education choices – advancing professional growth
Master of Business Administration (MBA) and Doctor of Business Administration (DBA) education choices offer professionals a strategic pathway to enhance leadership skills, drive career growth, and achieve long-term success. These qualifications equip professionals with leadership skills, strategic insight, and global perspective. These qualities are essential to excel.
Gen Z skills development – bridging the workplace gap
The solution to youth unemployment and the skills crisis lies in upskilling and empowering youth with future digital skills. Relevant digital skills should be developed before they enter the workplace. ICT certifications alone are not enough to meet the rate of change in the workplace. They also cannot secure sustainable job creation. South African companies hiring young people with practical skills will succeed. These skills should meet current and future business demands.
Delivering more mobile innovation powerfully on Samsung foldables
Following its launch on the Samsung Galaxy S24 series in January 2024, Galaxy AI has ushered in the next level of performance and functionality on Samsung’s latest foldable devices, the Galaxy Z Fold6 and Z Flip6. Both powered by the Snapdragon® 8 Gen 3 Mobile Platform for Galaxy, optimised for AI processing and overall performance improvements.
Neuromarketing and consumer engagement for packaging design
Every day you are bombarded with visual stimuli. Your breakfast, your emails, your social media feeds, and almost every item you interact with, blast your brain with imagery in an attempt to get attention. Your brain diverts all of it to the unconscious side, including that very expensive campaign-from-that-oh-so-trendy agency. Unless, of course, it triggers some sort of divergence, something visually disruptive that forces the conscious brain to process and investigate.
Foundations of health and wellbeing
As disability or incapacity consultants, we are exposed to many individuals with physical and mental conditions, which impede their quality of life. In most cases, it is often an accumulation of factors that lead to an individual being plagued by illness.
AI and ethical creative writing
Like many companies, we grapple with the ethics of using Artificial Intelligence (AI) in our work, which for us is creating brilliant campaigns for our clients. Over the past year or so, since AI really made itself felt, we’ve hashed and rehashed so many questions, especially around content generation: can we use AI to produce copy for our clients? Should we? If so, how should we? What should we tell them about using AI, if anything? And why should they pay us to use AI when they can do it themselves – for free?
AI driving growth and innovation
As artificial intelligence (AI) continues to supercharge every aspect of business and society, South Africa stands at a critical juncture. Rather than fearing job displacement, we can harness AI to drive widespread growth and prosperity. By fostering local innovation, investing in AI education, and creating a conducive regulatory environment, we can empower citizens and businesses alike.