Tag: online presence

When it comes to job hunting, social media can be a double-edged sword. For young people who have graduated or who are looking for employment, there’s no doubt that having an online presence is important; some might even say critical. Not only can social media be a valuable tool in helping you discover career opportunities, it can “also assist in your own personal and professional brand-building.”

Sports Illustrated – which was dragged through a protracted scandal after it was found that its publisher The Arena Group allowed artificial intelligence (AI)-generated content in the magazine, and the subsequent fallout including its CEO being fired and a missed license payment – has recently received a lifeline in the form of a new publisher in Minute Media.

The world we live in has become a hyper-connected world, a strong personal brand is not just a nice-to-have; it’s an essential tool for professional growth and success. As the digital landscape continues to evolve, the way we present ourselves online can significantly impact our career opportunities, networking potential, and overall professional credibility.

Choosing a real estate agent is one of the most crucial decisions a seller makes in the home selling process because the right agent can be the key to a smooth, successful transaction, while the wrong one can lead to frustration and missed opportunities.

The face of retail is evolving, with many retailers realising that in the post-pandemic climate, simply having an online and physical presence is not enough. This is backed by research which shows that multi-channel shoppers spend 82% more per transaction than shoppers who only spend in-store.

A company’s online presence can make or break a business, and in today’s business world, a company without an online presence is practically non-existent. This is why having a well-managed online presence is one of the most effective and advantageous strategies for a business to implement.

Whether you’ve been retrenched, and need to get your business idea off the ground as soon as possible, or you’re launching a side hustle to earn an additional income; existing online is key to your success. The internet is where customers go to search for products and services, read reviews, and spend their hard-earned cash.

For over a hundred years, Kodak held a near-monopoly on the manufacture of cameras and photo production. In 2007, the introduction of the digital camera resulted in film camera sales falling to almost zero, which led to the company filing for bankruptcy in January 2012.

As pandemic restrictions slowly ease, SA’s economy is being imbued with a fresh sense of hope for a better 2022. Recovery after the virus-induced downswing is sorely needed - Statistics South Africa (Stats SA) shows that the total number of liquidations in the country increased by a staggering 46.2% in the second quarter of 2021, compared with the same period the year before.

While COVID-19 is certainly not a thing of the past, as a society we appear to be starting to find ways of living with the virus and, for most people at least, taking the necessary precautions to protect ourselves from being infected by it. The same can be said for many businesses.