Tag: Merchants SA
The pitfalls of AI technology for customer experience
The number of local businesses harnessing AI technology has drastically increased in 2020, as customers look to drive their own experiences with brands and businesses through omnichannel strategies. However, the level of understanding around the best use of AI technologies, like chatbots, remains low.
Contact centres – the new soft target for hackers?
Hackers are becoming more brazen in the way they target organisations as they hunt for soft targets. Companies who see the value in outsourcing their customer experience services to contact centres should be wary of the risks this brings, coupled with the adoption of new technology.
