Tag: fake news

Cyber security and privacy risks should be the top priority for any business at present, especially whilst trying to accommodate all staff in their new remote working environments. In the rush to get everybody working from home, security probably wasn’t top of mind and this presents a major threat for many businesses and people working from home for the first time.

Businesses don’t always have to spend a fortune on advertising to gain exposure in the media during this critical period of lockdown and in future, public relations (PR) can help you drive your key messages and brand on a tight budget. Businesses with limited budgets can capitalise on the lockdown period, and the future, through cost-effective PR and media relations campaigns.

When there is a crisis, there are those that will try and take advantage. Unfortunately, cybercriminals aren't guided by the same moral compass as the rest of humanity. In fact, they are using the current COVID-19 pandemic to try and break through defences by using scare tactics and a variety of malicious campaigns including email spam, BEC, malware, ransomware, malicious domains, and sending seemingly helpful emails to spread infected files.

Available to pre-order now, The Upside of Down tells remarkable stories of remarkable people and paints a picture of a South Africa very few people dare to imagine. Next time you go to a conference or hire a consultant to be told, ‘We live in a Volatile, Uncertain, Complex, Ambiguous (VUCA) world,’ leave the room. You are wasting your time.

Trust among the general South African population in the mainstream institutions of government, media, non-governmental organisations and business is in steady decline. However, the 2018 Edelman Trust Barometer revealed that while only 14 percent of the general population trusts the government, 77 percent believe that chief executive officers should take the lead on change rather than waiting for government to impose it.

Anvee Alderton | Channel Manager | Trend Micro | Anvee_Alderton@trendmicro.com | www.trendmicro.com | The past few years have seen a flood of fake news articles...