Home Tags Facebook
The millions of Facebook profiles analysed by Cambridge Analytica constitute one of the biggest breaches of personal information to date. The data was collected through an application accessed by Facebook users in terms of which these users agreed to have their data collected for academic use. What was also collected by the application was information from the Facebook users’ friends.
Is a dismissal of an employee who posted alleged racist comments on Facebook substantively fair? The dismissal of an employee who posted alleged racist comments on Facebook will be substantively fair only if a reasonable person ascribes the comment as racist and the comment has a negative bearing on the employee’s continued employment relationship.
Your social media posts, as well your comments and likes on other people’s posts, can be liked or shared and can easily make their way to your employer. A racist comment made on social media is very serious and it is potentially accessible to hundreds, if not thousands, of other social media users. Even if the post is deleted, once it is shared or if some has taken a screen shot, it can continue circulating on social media or the internet.
Read our exclusive cover story entitled THE ART OF POSTING - ARE YOU BREACHING COPYRIGHT? by Hugh Melamdowitz, Partner, Spoor & Fisher as well as a host of other topical management articles written by professionals, consultants and academics in the December/January 2017/18 edition of BusinessBrief.