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Ethics and digital transformation are driving Africa’s PR future

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A new report highlights ethics and digital transformation as key drivers of Africa’s evolving Public Relations (PR) industry. The African Public Relations Association (APRA), celebrating its 50th anniversary this year, partnered with the Public Relations and Communications Association (PRCA) to release its latest annual research.

Reputation Matters

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Building a reputation is all about consistency. Whether you are unfailingly consistent or consistently unpredictable, you are in the process of building a reputation for yourself. A consistently positive stakeholder experience builds reliability. This reliability, in turn, builds trust and ultimately establishes a strong and positive reputation.

Connection over clicks – why depth still wins on social media

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From TikTok to Instagram, South Africans are increasingly exposed to posts claiming to offer financial tips. However, many blur the line between education and exploitation. As misinformation spreads, financial advisers have a clear opportunity: step in with the credibility, structure and ethics that the public is missing.

Aligning ESG to corporate strategy

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In the present climate, Environmental, Social and Governance (ESG) factors serve as crucial indicators of a company's long-term sustainability and ethical impact. These measures are essential not only for meeting regulatory requirements but also for gaining investor confidence, promoting consumer loyalty and ensuring operational resilience.

New Companies Act requirements

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During Parliamentary debates on amendments to the Companies Act in 2023, it was noted that the biggest opposition to the amendments related to the disclosure of remuneration. With the President signing the Companies Amendment Act on the 26th of July 2024, debates on the new remuneration requirements will resurface.

Lease audits unlock compliance challenges and savings benefits

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The lease stands as the cornerstone of occupier-landlord relationships in commercial real estate. Yet beneath the surface of these meticulously drafted documents lies a complex web of financial obligations and legal stipulations that can easily become tangled. The more leases an organisation has, the higher the risk of costly trip-ups.

Budget sparks green transition – corporates must now take the lead

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The 2024 South African budget speech from Finance Minister Enoch Godongwana shows sustainability taking centre stage. The national budget’s clear reprioritisation towards electric vehicles demonstrates that government is walking the talk on emission reduction and cleaner transport.

Ways to build business resilience

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In the dynamic and competitive world of business, staying financially fit is crucial for the long-term success and sustainability of any business. One aspect of maintaining financial fitness is having your business affairs in impeccable order. This entails meticulously managing your company's financial records, compliance, and transparency.

Regulation 28 and the paradox of choice

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In February 2022, Finance Minister Enoch Godongwana amended the maximum offshore investment limit for Regulation 28 retirement funds from 30% of assets to 45%. But data shows that most funds haven’t maximised their exposure to the new limit, begging the question: why?

Repositioning a brand – unveiling the power of strategic transformation

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In today's dynamic business landscape, repositioning has become increasingly significant for companies who want to maintain relevance, stay ahead of competitors, and adapt to evolving market demands. While "repositioning" and "rebranding" are often used interchangeably, understanding their distinctions is the key to unlocking the full potential of a brand's transformational journey.

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