Tag: digital communication
Diversity is the key to unlocking creativity
Humans create ideas and technology helps us share them. Finding a team that can marry the two, will give any brand a competitive edge. The human behind the tech always has to ensure that their ideas are culturally relevant to the audience and that the tech used is accessible to their market.
The evolution of email to emerge as a marketing power tool
With the range of digital communication channels now available, the question of whether or not e-mail will become obsolete is relevant – but ICT and digital professionals believe that email will always continue to serve as a fast, simple, efficient and accurate means of communication.
COVID-19 and collections: digital customer communications vital
Collections teams are now responsible for more customers than ever - are they ready? The recent announcement from the UK’s Financial Conduct Authority concerning its expectations about what to do next with customers who have been affected by COVID-19 - whether they have taken a payment holiday or not - underlines the importance of customer communications.
Digital communication key to good CX
Over the past few years, companies have started paying increasing amounts of attention to customer experience (CX). While the idea behind it (customers will keep coming back to a business if they have a good experience), is hardly new, it’s become more and more of a science.
Protection of Information Act leaves loopholes for fraudsters
As the rate of identity theft accelerates, some have asked how information becomes available to companies and people pushing goods and services that an individual has no knowledge of requesting.

























