Tag: data velocity

The modern world is flush with technology jargon, and new ones keep entering our lexicon: digital transformation, the 4th Industrial Revolution (4IR), and Generative Artificial Intelligence are just a few examples. And as often happens with overused words and phrases, we become very comfortable with these to the point that they soon become a part of the background noise.

Modern enterprises are increasingly leveraging big data to achieve faster and better business decision making power, and as well as to gain useful insights that can drive efficiency and improve the overall customer journey. Big data is essentially a combination of structured and unstructured data that is huge in volume and grows exponentially with time.