Tag: ConsumerProtectionAct

A brand runs an on-pack promotion: buy a product, find the code inside, enter it on an app, and you might win a prize.  The prize could range from a free lunch to an all-expenses-paid trip to Paris. Thousands of people enter, and a winner is drawn. The marketing team would love to announce the winner with a photograph and a celebratory post on social media. However, the winner would rather not.