Tag: traffic
Refreshing B2B marketing strategy
With the global economy going through uncertain headwinds, making business decisions on all fronts has become more difficult. A decision that could result in a multi-million rand outlay for the company has never been easy. Given the constant need to drive efficiency in the current economy, the pressure to generate Return On Investment (ROI) is relentless
Huguenot Tunnel temporary closure – who pays?
Earlier this month, a bus caught fire inside Africa's longest road tunnel, the Huguenot Tunnel. The flames were sorted out “chop chop”. The traffic, not so much. Like a braai without firelighters, everything smoked for about two weeks. For most drivers, it meant longer trips and irritation. Still, we are South Africans. We do not sit still. We find another road, dodge a few potholes and carry on.
Website and media alignment for maximum impact
Most enterprises prefer working with partners that provide an integrated media and creative offering when revamping or building a website. They seek this solution from either a single agency or two agencies working in a close collaborative relationship.
Black Friday sales preparation – navigating the retail rush
Black Friday is almost here, raising stress levels for everyone involved. Shoppers rush to find valuable deals. Retailers need to achieve sales targets to satisfy shareholders. To succeed this year, organisations must maximise their retail technology investments and offer real value and superior customer experiences.
Telecommunications – AI driving digital transformation for Communication Service Providers (CSPs)
The telecom industry stands at a critical juncture as it navigates the convergence of emerging technology against a fast-changing business landscape and ever-evolving consumer expectations. Artificial Intelligence (AI) is revolutionising the telecom industry, and we are at the forefront – helping to drive revenue growth by simplifying, modernising and automating Communications Service Providers' (CSPs) business operations.
Opening a second business location – steps to expansion
The prospect of expanding your business to a second location might be an enticing opportunity for growth. But it’s a decision you shouldn’t take lightly. Careful planning, critical analysis, and data-informed execution are essential to ensuring your new location’s success.
Sleep tourism spills over into business travel
The pursuit of sleep is big business. In fact, Statista predicts that the global sleep industry will be worth 585 billion US dollars by 2024. We’re talking mattresses, luxury bedding, pillows (the pillow market alone was valued at about 15.6 billion US dollars worldwide back in 2019), block-out blinds, soundproofing, supplements and apps.




























