Tag: trade mark
Taylor Swift trade marks and the Kelce effect
When Taylor Swift and Travis Kelce announced their engagement, it didn’t just make headlines. It scored a pop culture touchdown. A pop icon met the NFL’s charismatic star player. The pairing set the internet ablaze. With two global superstars joining forces, the commercial possibilities extend far beyond headlines and hashtags.
Online brand protection – best practices for brand owners
Online shopping is prevalent due to the ease and convenience with which consumers can purchase goods or services. Consumer decisions to purchase branded goods or services range from the repute of the brand and whether there is an event taking place which is endorsed by or associated with the brand for example a major sporting event, to customer reviews.
How to protect your invention and enforce your IP rights
There are many legal solutions for enforcing your Intellectual Property (IP) rights once you have created an invention.
Beyond registration – enforcing your trade mark
Trade mark protection does not end at registration, and trade mark enforcement does not need to involve lengthy litigation or extensive legal fees for brand owners. Having a good trade mark enforcement strategy is essential in ensuring that a brand owner’s trade mark not only remains proprietary to them, but that it also does not become vulnerable to genericism.
Huawei fends off Chanel in EU trade mark clash
French luxury fashion house Chanel has lost its latest attempt to block the registration of a trade mark applied for by Chinese technological giant Huawei Technologies.
Brexit 2020 and your registered designs: what you need to know
Having formally left the European Union (EU) on 31 January 2020, the United Kingdom (UK) is now in the transition period, which allows it to remain part of the EU intellectual property (IP) system until 31 December 2020. That’s only a few weeks away.
Naming a new and unique thing
“If a man (or woman) invents a new article and protects it by a patent, then during the term of the patent, they will of course have a legal monopoly, but when the patent expires all the world may make the article, and if they may make the article they may say that they are making the article, and for that purpose use the name which the patentee has attached to it during the time when he had the legal monopoly of the manufacture.” - Lord Davey in the case of Cellular Clothing Co v Maxton & Murray
Our virtual selves – IP implications of virtual reality
Virtual reality has been on the rise in the past years and is a growing and dynamic area of technological advancement and development. In 2020, through necessity, many of us have found ourselves conducting various aspects of our lives, everything from business meetings to birthday parties, through virtual platforms.
Protecting and cultivating innovation in a remote working environment – a...
If one accepts that innovation is crucial to business sustainability especially in the disruption era in which we live, there appears to be a need to better explain the purpose of intellectual property and how these rights together with workplace policies on performance can assist businesses adapt and compete.
Protective laws when naming and marketing products
A case in point is the UK Intellectual Property Office’s (UKIPO) recent decision to refuse French company Les Grands Chais de France’s (LGCF) application for registration for the trade mark 'Nosecco' for non-alcoholic wines. The UKIPO held that the name Nosecco would evoke the image of the increasingly popular geographical indication (GI) Prosecco in consumers’ minds.































