Tag: reviews

It’s time for Small and Medium Enterprises (SMEs) to recognise that using data and analytics is not as scary or expensive as they may think - and that the benefits can be significant.

Proper online reputation management is a must in today’s ever-evolving digital world and you can very easily make or break your brand in cyberspace. It’s been about 16 years since “Google” was added as a verb to the Oxford English dictionary. It was a significant addition to the lexicon, describing an activity that has come to define what’s now become the most basic method of verifying individuals, brands and organisations.