Tag: RetailInnovation

In 2029, tokenised transactions are expected to double in value from $283 billion in 2025 to $574 billion. This market growth largely stems from the rapid rise of mobile payments, digital transformation and expanding ecommerce activity. In addition, security, personalisation and privacy continue driving adoption. While tokenisation applies easily across multiple industries, retailers increasingly use it to secure transactions.

Small retailers are not under-digitised. They are over-apped. POS, stock, payments, loyalty and marketing all sit on different systems, each with its own login, cost and learning curve.