Tag: MarketingLaw
CPA amendments – is your prospecting still compliant?
The recent amendments to the Consumer Protection Act 68 of 2008 (CPA) Regulations introduced a formal compliance framework for direct marketing in South Africa. The CPA Amendments took effect on 15 April 2026. For property practitioners who rely on cold-calling or other direct marketing methods, the rules have changed. These methods include SMS campaigns, neighbourhood canvassing, and outsourced lead-generation services.
