Tag: marketing plan

It always amazes me how much time political parties devote to other parties. It is not as if we would think that they support or admire their competitor, and it’s not as if their view of their nemesis is likely to convince us of anything.

Whether they like it or not, all business owners engage in some form of marketing, but many neglect to adopt a strategic approach. It’s not surprising then that marketing was highlighted as the area in which most business owners feel they require skills training, according to the most recent National Small Business Survey by the National Small Business Chamber.