Tag: Just in Time (JIT)

Van sales make up the vast majority of the route to market in East Africa, and the market itself is complex and revolves around cash purchasing. There is lack of visibility throughout the chain, which makes orders and sales difficult to track, and it is challenging to accurately forecast demand.

The ability to manufacture ‘just enough’ stock to cover orders and deliver ‘just enough’ product to every retailer is the optimal supply chain scenario in the Fast-Moving Consumer Goods (FMCG) industry. This is known as Just in Time (JIT) manufacturing and delivery. However, while there are many benefits to this type of hyper-optimised supply chain, achieving it has historically proven to be challenging.