Tag: IP management

Everyone understands that, in order for a retailer to be competitive, it must invest in the best technology to remove friction for customers and employees. Retailers must also provide the agility and capability to take advantage of big events such as Black Friday, improve operational efficiencies, and build long-term customer loyalty. However, many retailers have discovered that a technology solution decision is far more complex than it would seem. Therefore, instead of simply adopting new technologies, they should be investing in self-enablement.