Tag: DigitalGrowth
AI digital foundations – why technology alone fails
The returns from digital transformation will remain elusive until business leaders confront an uncomfortable truth: the problem is not the Artificial Intelligence (AI), but everything underneath it. Consider this scenario. You lead a large retail business. Six months ago, you approved a significant generative AI investment to personalise customer promotions. The business case was compelling, the pilot results were strong and the board supported the move.
