Tag: communication

Many organisations believe they have a communication problem. Teams are working in silos. Messages are being misunderstood. Decisions are not filtering through. People are not taking enough ownership. However, these challenges often signal something deeper.

Duplex coating, which combines hot dip galvanising with painting, is an extremely effective method of corrosion control. Paint on hot dip galvanising is an excellent system. However, it does require that everyone in the value chain understands the requirements for best practice.

After a little more than a year into my role as Chief Marketing Officer, I have started to think very differently about death and the business of death. Coming from an FMCG environment, I found the transition to the services sector, specifically funeral and life insurance, significant. However, I also discovered that there are similarities between the two sectors.

Traditional marketing channels such as call centres, SMSs and emails are being put on mute by consumers. Many people feel fatigued by the constant and incessant marketing spam they experience every day. There is no logical reason for businesses to continue hammering the dead horse of traditional marketing channels.

In today’s dynamic business environment, leadership transitions are inevitable. These changes may result from a C-suite reshuffle, a merger, or an acquisition by a larger group. Regardless of the trigger, periods of transition can destabilise businesses of any size. Smooth business handovers are critical to reducing this instability.

In any boardroom, agency or war room, leadership is the lever that moves the team. In advertising, where deadlines are brutal and the spotlight is always on, the difference between a manager and a true leader shows up fast. You can’t fake it. You either bring the spark or you don’t. I didn’t learn how to lead from a textbook. As such, I learned it in midnight pitch preps, delayed approvals, hard conversations, and the quiet post mortems that followed.

From communication expert Jefferson Fisher comes the definitive book on how to make your next conversation the one that changes everything. No matter who you're talking to, The Next Conversation gives you immediately actionable strategies and phrases. These tools will forever change how you communicate.

The author believes that speaking is an art anyone can learn. It is not a privilege reserved for an elite few. We are all entitled to use our voices. By doing so, we can become agents of change in our personal lives, careers and societies. The key to achieving this lies in the belief that within each of us is a speaker waiting to be ignited.

In today’s hyper-digital world, content is everywhere. Brands are producing more than ever before – videos, blogs, reels, emails, podcasts, you name it. Yet the question we need to be asking is: is any of it working? This is a question people ask often. The answer? Not always.

As industries continue to undergo rapid digital transformation, the question on everyone's mind is, "Will AI take my job?". The answer isn’t as simple as a yes or no. Artificial Intelligence (AI) is changing the job landscape, but rather than replacing humans outright, it’s creating new opportunities. While some traditional tasks may be automated, entirely new roles are emerging that require unique skills in AI, data and digital expertise.