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Purpose – key to enhanced productivity, performance & profitability

Having an established and well-communicated company purpose in place can be a powerful driver of positive change. This statement holds true in terms of a company’s broader social impact, but there is also a strong business case to be made for purpose-driven culture and as its value as a driver of employee engagement.

How businesses can leverage games to drive social change

Games are one of the biggest entertainment categories in the world today. Globally, video games are worth more than US$242 billion and are expected to be worth nearly US$584 billion by 2030. Over the last two decades, gaming has also become so much more accessible.


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