Tag: brand impersonation

Online shopping is prevalent due to the ease and convenience with which consumers can purchase goods or services. Consumer decisions to purchase branded goods or services range from the repute of the brand and whether there is an event taking place which is endorsed by or associated with the brand for example a major sporting event, to customer reviews.

Multi-vector attacks, phishing, BEC, insider threats, and brand impersonation require a pervasive security strategy. It involves a combination of proactive defence to stop threats even before they’re deployed, blocking threats from email and the web, and remediating internal incidents to return to business as usual as quickly as possible.