Tag: brand accountability

The photo of Julius Malema outside a Click’s store, Monday went viral for all the wrong reasons. Sporting a magnificent pair of Prada loafers, Malema joined the protest that had been called for by his party. It would unlikely have been the image that he would have chosen to represent the Eff’s image, given that it will set you back no less than R6,000, for both the left and right shoes.

By 2025, millennials will make up 75% of the global workforce and their growing influence on business is rapidly redefining our notion of success. Unlike baby boomers, whose aspirations centred around working their way up the corporate ladder, millennials gravitate towards entrepreneurship and the flexibility, innovation, creativity and purpose associated with start-up businesses.