There’s nothing new about change. Our world is constantly changing. But there are moments in history when all the forces of change combine together to create an era-defining period- eras like the Enlightenment, the Renaissance, the Reformation or the Industrial Revolution.
In these eras, the rules for success and failure change as the very structures of societies and cultures change. Politics and economics are shifted. Entire industries rise and fall, and fortunes are made and lost. And in historical terms, it all happens in the blink of an eye: normally taking just two generations, or about forty years.
History-Defining, Disruptive Change
We are living through one of these history-defining eras right now. The rules for success and failure in our industries are being rewritten.
The orthodoxies (the set of norms, standards and generally accepted approaches to "how things are done around here”) that govern our lives are being upended. We are not just experiencing a bit of turbulence. Life as we know it is being disrupted. Permanently. Irreversibly. Deeply.
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The full article is available in the December/January 2014/2015 Issue of Business Brief and is available in the online magazine. To access this magazine, click here to subscribe
Date of Publication: 25 November 2014
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