ZOOM Advertising, Ogilvy's expert retail and 'brands at retail' agency, announces the appointment of its new Creative Director: Nina Daniel-Gruber.

Nina began her career at Ogilvy One as an Art Director working on Ceres Fruit Juice, Ray Ban and Audi. She then headed to Vienna for three years where she worked on Bank Austria, Mercedes Wiesenthal, Toyota Wien and UTA. The Mother City called on her back when she was appointed Creative Director at Oscar Tango Marketing. From there, she moved to Brandsrock Marketing and Haas Communications.

With a whole heap of awards including Loeries, Best of Europe, Assegais and many more, Nina has also been on the Loeries judging panel.

"What has Nina not achieved in advertising?" asks ZOOM's MD, Steve Massey. "Not much, it would seem, but we're setting her some new challenges at ZOOM and she's already showing her flair, authority and creative genius. We're highly delighted to have her."

Nina, who says: "I'm so excited to be working with such talented and motivated people", has a mantra that guides her and her team: 'Would you put this in your portfolio?'